Client: Ontario Ministry of Natural Resources (MNR)
Creative Director: Adam Antoszek-Rallo RGD
Designers: Winnie Ma, Matt Seccafien
The widget maintains a delicate balance between provincial brand standards and best practices in interface design and functionality. Highlighted as a ‘Staff Pick’ at Apple.com and plugged by then Ontario Premier Dalton McGuinty, it generated a dramatic increase in traffic to the MNR website.