Vancouver Aquarium Website by smashLAB
The Vancouver Aquarium is a non-profit society dedicated to the conservation of aquatic life through display, communication, education, research and direct action. This broad mandate can be problematic from a communications standpoint, as outsiders often perceive the Aquarium solely as an attraction.



Client: Vancouver Aquarium

Creative Director: Eric Karjaluoto

Designer: Ryan Gravito



The new site makes use of rich, expansive imagery and fully reorganized content, while seamless integration with the facility’s legacy systems offers a clean and unified user experience. It also effectively communicates the Aquarium’s vision and commitment.




Non-Profit Category 2013