Golden Spruce Trail Signage by Flipside Creative

Designed for BC Parks to revive the history of the Golden Spruce Trail and introduce tourists to the culture of the community, this project involved creating a positive and engaging signage experience.
Credits
Design Firm: Flipside Creative
Client: BC Parks
Creative Director & Copywriter: Kim Mcmullen
Principal Designer: Stacey Buchanan
Project Manager: Natalia Baelde
Artist & Carver: Ben Davidson
Description
Designed for BC Parks to revive the history of the Golden Spruce Trail and introduce tourists to the culture of the community, this project involved creating a positive and engaging signage experience. working with community members and key municipal stakeholders to preserve the natural and cultural significance of the trail, five signs were hand-carved by Haidi artist Ben Davidson using natural wood from the area.
Government Category 2014