Design Firm: Trapeze Media in Toronto, Canada
Creative Director: Michael Kasprow
Associate Creative Director: Bronwyn Anderson
Designers: Farwa Kazmi, Vanida Lim
Copywriter: Sean Butler
Kraft Canada and TSN jointly promote healthy and active lifestyles across Canada through an annual showcase rewarding communities who have shown their commitment to the spirit of sport and play by upgrading local sporting facilities and providing new equipment. as the major hub for all activities, notifications and voting, the website for the kraft celebration tour encourages community spirit, engagement and commitment to building better places to play across canada.
For-Profit Category 2014