Designer Marissa Korda Student RGD

Instructor Maria Gabriele RGD

 

The goal of the Reel Women Film Festival is to promote women in the film industry and prompt audiences to think critically about Hollywood’s portrayal of the female role. The identity design includes corporate materials and an iOS festival guide / app created under a friendly, positive, welcoming brand. The logo emphasizes the female focus of the festival with a cheeky reference to the overly sexualized portrayal of women in film. Close-up photographs of influential women are used throughout the app, which also includes accessible information on the issues faced by women in the film industry.

 

 

 

 

Designer-Driven Category 2014