Designer: Katie Maasik Student RGD

Mentor: Roy White

 

Every year over 700 young Canadians are lost to suicide. The purpose of this campaign is to reduce the stigma attached to mental illness and prevent the social exclusion of young people suffering from anxiety and depression.

 

“This project executes a cause that has been dealt with many times in a way that is clever and appropriate for the target audience with great use of colour, imagery and typography.”

Fidel Peña RGD, Creative Director, Underline Studio

 

 

 

Designer-Driven Category 2014