Client: Canadian Partnership Against Cancer, Toronto
Creative Director: Ian Chalmers RGD
Designer: Iffat Jokhio RGD
The 1in3.ca blog is named after the alarming statistic that one in three Canadians will have cancer in their lifetime. This online resource brings together data and expert opinions in a monthly digest style report, which focuses on a different cancer-related topic in each issue. The use of infographics and a clearly defined design structure helps makes the content both accessible and sharable. The responsive site can also be accessed by physicians and policy-makers on the go via any mobile device.