ACCESSIBIL-IT AWARD WestJet.com Accessibility Redesign Project
19/11/17
Over the past year, the WestJet Digital Team has implemented significant enhancements on WestJet.com to increase the accessibility of the website and meet/exceed WCAG 2.0 Level AA standards. 

Credits:

DIGITAL MANAGER, UX Natalie Farand

DIGITAL ADVISOR II, UX Matthew Ravlich

TEAM LEAD, DIGITAL UI DESIGN UX David McArthur

DIGITAL UI DESIGN UX Mike Schuck, Dion Alexander, Kelsey Kimura, Gareth Burke

 

Working within the framework of the existing site, the digital team audited functionality and identified necessary changes to the user interface, colours, design, booking flows, forms, images and many other sections, building a digital style guide with an accessibility-first approach. Every effort was made to make the site perceivable, operable, understandable and robust. Web accessibility is an ongoing effort at WestJet and the team continues to keep accessibility top of mind in the creation of new features and designs.

 

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