Canadore College 100 Elements Identity
19/11/17
With a name inspired by Canadore College’s natural surroundings, 100 Elements restaurant offers hands-on training for hospitality students, a unique fine dining experience for local foodies and a distinguished scene for hosting events and conferences. 

VP/TEAM LEAD Shawn Chorney

ART DIRECTION/DESIGN Kassandre Jolin Prov. RGD

COPYWRITING Carrie Richmond

WEB CONTENT Rebecca Morin

DESIGN Caroline Stetch 

 

 

The College needed a fresh brand for the newly named and renovated on-campus venue. The brand needed to reflect sophistication, quality and culture that is distinctive to the College and City of North Bay. The logo was required to work independently of the Canadore College brand while also sharing certain aesthetic features such as the predominant geometric style. Focusing on elegance and simplicity, the circular shapes reflect positive connections, while their asymmetry illustrates spontaneity, creativity, and the art of hospitality. Since its rebranded launch, the restaurant has ranked best in the city and continues to build its brand as a strong ambassador for excellence with award-winning students and professors, and a vibrant connection to community.

 

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