CREATIVE, DESIGN, PRODUCTION Ian Scott RGD
COPYWRITER/EDITOR Ashleigh Quarrell
DIGITAL DISTRIBUTION Cherylynn O’Neill-Major
QUALITY CONTROL Jennifer Schoffer
The goal of this design was to give students a sense of empowerment and validation through the use of inspirational photography and the graphic tagline, “You’ve Earned This! Take Credit.” The design has been applied to pull-up displays, large format posters, handouts and web displays. As a result, students have been more engaged in learning about the CCR at events and in general, and student registration has increased since the launch of the material.