.gif)
On Saturday, June 23, over 40 Student RGD and Provisional RGD Members took part in RGD's second Designathon. Divided into 15 teams of 2 to 4 people, participants were mentored by a senior design professional as they worked on projects for non-profit organizations over a 12-hour period.
The Designathon hosted teams in Vancouver at Twice Brand, in Sudbury at Design de Plume and in Toronto at Sid Lee, Hambly & Woolley and Ove Brand | Design.
The Arab Community Centre of Toronto (ACCT)
Team: Nichalos Allen Student RGD; Zhen Li Student RGD; Thiago Santarem Provisional RGD
Mentor: Gilbert Li RGD, The Office of Gilbert Li
Location: Sid Lee, Toronto
Brief: The brief asked for a PowerPoint presentation and brochure detailing their growing youth program.
Results:
Arts Etobicoke
Team: Vivien Lee Student RGD; Olga Filimonova Provisional RGD; Parth Agnani Student RGD; Ashley Tomlinson Student RGD
Mentor: Raymond Cheah RGD
Location: Sid Lee, Toronto
Brief: The brief asked for a series of tiles or logos to represent the organization's new series of programming. The tiles were to complement current branding.
Results:
Dixon Hall
Team: My Van Loc Student RGD; Patricia Beader Student RGD; Michelle Scholz Student RGD; Mason Song Student RGD
Mentor: Laura Stein RGD, Sid Lee
Location: Sid Lee, Toronto
Brief: The brief asked for digital materials for social media and web use that would promote the organization's "Holiday Giving" fundraising campaign.
Results:
Eva's Initiatives for Homeless Youth
Team: Paul Ching Student RGD; Ashlee McKeown Student RGD
Mentor: Randal Boutilier RGD, 12thirteen inc.
Location: Ove Brand | Design, Toronto
Brief: The brief asked for a 25th anniversary logo to help celebrate Eva's 25th anniversary in 2019.
Results:
Not Far From The Tree
Team: Rami Shouk Student RGD; Stephen Carolan
Mentor: Monica Kessler RGD, Ove Brand | Design
Location: Ove Brand | Design, Toronto
Brief: The brief asked for a poster to entice potential attendees to City Cider, the organization's annual fundraising event.
Results:
High Park Nature Centre
Team: Heather Carlson Student RGD; Qing Li Provisional RGD
Mentor: Nicola Hamilton RGD, Studio Wyse
Location: Ove Brand | Design, Toronto
Brief: The brief asked for design assets and a fresh logo to support the organization in their new capital fundraising campaign that will restore the historic Forest School building, bringing a Visitor Centre to High Park.
Results:
Black Coalition for AIDS Prevention
Team: Curtis Shum Student RGD; Yanchen Zhao Student RGD
Mentor: Eduardo Trejos RGD, Ove Brand | Design
Location: Ove Brand | Design, Toronto
Brief: The brief asked for a brochure to help promote the agency's work with members of Toronto’s African, Caribbean and Black communities who are either living with, or at risk for, HIV.
Results:
Logical Outcomes
Team: Jacqueline Simpson Student RGD; Allison Cake Student RGD; Jennifer Gagnon Student RGD
Mentor: Jay Wall RGD, RallyRally
Location: Hambly & Woolley, Toronto
Brief: The brief asked for a logo to help people understand SIS, the organization's new subscription-based evaluation platform for smaller non-profits.
Results:
Doctors without Borders/Médecins Sans Frontières (MSF)
Team: Christie Wong Student RGD; Antonina Holovko Student RGD; Marvin Veloso Student RGD
Mentor: Dominic Ayre RGD, Hambly & Woolley
Location: Hambly & Woolley, Toronto
Brief: The brief asked for ideas for a creative “call-to-action station" that would fulfill people's desires to do something in the present moment at events.
Results:
Etobicoke Humane Society
Team: Jack Henry Provisional RGD; Konor Abrahams Student RGD; Megan Drummond Student RGD
Mentor: Anthony Furia RGD, Furia
Location: Hambly & Woolley, Toronto
Brief: The brief asked for graphic materials for the organization's "Home for the Holidays" campaign.
Results:
Northern Initiative for Social Action (NISA)
Team: Davide Dorigo Student RGD; Cristina Cromeyer Student RGD; Rebecca Westcott Student RGD
Mentor: Meggan van Harten RGD, Design de Plume
Location: Design de Plume, Sudbury
Brief: The brief asked for a new membership booklet in English and French.
Results:
Northern Cancer Foundation
Team: Alison Dawson Student RGD; Rebecca Black Student RGD; Miranda Fragomeni Student RGD
Mentor: Nico Taus RGD, Studio 123
Location: Design de Plume, Sudbury
Brief: The brief asked for the design of a new billboard to be more current and in-line with the organization's evolving strategic initiatives.
Results:
Roll Out The Barrel
Team: Annie Chang Student RGD; Joseph Thoong Student RGD; Jesse Ellingson Student RGD
Mentor: James Bateman, Twice Brand
Location: Twice Brand, Vancouver
Brief: The brief asked for a new logo to reflects the organization's mission to bring water, specifically water barrels, to those in need.
Results:
Canadian Women's Foundation
Team: Brendan Berg Student RGD; Daniela Buitrago Provisional RGD; Natalia Escobar Student RGD
Mentor: Cole Nicks RGD, BC Children's Hospital Foundation
Location: Twice Brand, Vancouver
Brief: The brief asked for a compelling piece to introduce people to the Foundation and show them how their support translates into impact.
Results:
Greater Victoria Cycling Coalition
Team: Heather Reynolds Provisional RGD; Isabelle Mate Student RGD; Ompon (Tahra) Priebjrivat Student RGD
Mentor: Sean Carter, Carter Hales
Location: Twice Brand, Vancouver
Brief: The brief asked for a campaign of linked banners that discuss the infrastructure and advocacy success stories the GVCC has been involved in and ask people to join the organization.
Results:
What the non-profits had to say
"I am still in awe that the entirety of the project (48-page membership booklet) was completed in the limited hours of one day. The design leader with Design de Plume was organized and welcoming in advance and the day-of, and the students involved clearly gained a lot from the experience of putting together the project together. Win-win all around. We'll definitely consider applying again!"
- Audrey O'Brien, Northern Initiative for Social Action (NISA)
A major congratulations to all of the Designathon participants and mentors!
RGD's next Designathon is tentatively scheduled for Saturday, September 29, 2018. Locations are TBD. Non-profits are invited to submit project proposals!