Client: WellAhead

Concept, Design, Animation: Julian Brown RGD

Description

WellAhead is an initiative that brings school communities closer together to identify practices and policies that support student well-being. WellAhead asked for a short video to introduce themselves, for online and in-person presentations. Budget constraints meant it was important to provide only high-level information in this short video, and leave the audience with an incentive to learn more. OTC! extended the existing brand to include characters for the audience to relate to. Everything about the animation style and pacing reflects youth, energy and optimism.

Non-Profit Category 2018