Credits

Client: City of Vancouver 

Creative/Art Director: Vida Jurcic CGD and Dean Ponto 

Designer: Michael Withers 

Web Developer: Matthew Anderson

Description

Hangar 18 partnered with the City of Vancouver to design an engaging election-planning tool, for young and first-time voters. The website is responsive, user-friendly and fun to navigate. It doesn’t look institutional, which can be off-putting to young voters. It is progressive and dynamic, which appealed to our target audience. The results were an increase in dialogue, interest and engagement, which led to final votes up by almost 10%.

Judge's Comments

Well done! Voter apathy is a huge social problem. Impressive results based on research and clearly-met project objectives, the design was effectively applied in a digital all-in-one, easy-to-use application. Made voting process easy. Didn’t look like government at all! 

- Sonja Banic

Government Category 2018