Credits

Creative Director: Stüssy Tschudin RGD

Designer: Shane Collier RGD

Design Review: Meg Lynch RGD, Heather Angell Prov. RGD

Description

One of the biggest barriers to reducing waste is understanding what can and can’t be recycled. This informative, colourful poster encourages employees to recycle right. The clean and friendly design and use of icons help lead users into the data and communicate messages clearly. To find information easily, content was alphabetized and organized using colour. Because the design is rich in content, there are multiple tiers of information to help catch the attention of passersby. The use of bold and clear headlines allows viewers to quickly enter the data.