Mandate

- Advise on how the RGD communicates in print, on our websites, in our email communications and on our social media channels
- Propose, develop and review recommendations for Membership communications and recruitment strategies
- Propose, develop and review strategies to raise awareness of the Association beyond the design community

Get Involved

• Those interested in joining the Committee should fill out the online form: Get Involved with RGD

Criteria for Committee Members

• Experience working with all forms of communications particularly digital and social media.
• Time to contribute to the work of the Committee via email feedback, videoconference meetings and independent and group work.
• Must be a Certified RGD or Provisional RGD Member

2021 Goals

Newsletter - Content Creation

• Review and research content for RGD's Weekly Email Newsletter
• Social Media - Instagram
• Going for 10,000 followers!
• Redesign our highlights on our profile
• Design more templates for recurring types of posts

Social Media - LinkedIn

• Getting to 15,000 followers!
• Design more templates for recurring types of posts
• Standardize appearance of RGD on profiles of Board, Committee and all Members.
• Slack
• Continue to foster growth of this private community for RGDs. Monitor which channels are successful, and alter/create new ones
• Standardize appearance of Board Members (RGD logo, title)
• Social Media Ambassadors
• Appoint a member of the Committee for each of Instagram, LinkedIn, Slack. They will encourage engagement, comment and keep an extra eye out on their specific platform.

Video

• Support other RGD initiatives (UltraBOLD, Certification) through the creation of engaging video content with sponsors/partners
• RGD Members Logo Use Guidelines
• Release detailed guidelines for how Members can leverage their professional RGD designation across all channels (from using the RGD logo to how they list themselves on LinkedIn).

RGD Website

• Retain pro bono design and development partners for redesign, looking to complete by end of 2021
• Other
• Pinterest - revisit RGD’s Pinterest page which exists but we haven’t been doing anything with.