q30 design Award for Brand Design: Ardent Student*
01/09/21

By Anara Ibrayeva Provisional RGD, George Brown College, Toronto, ON

 

Award sponsored by q30 design

 

 

Having witnessed climate change and it's devastating effects, the Gen-Z is believed to be more environmentally conscious. Keeping this in mind, this branding aims to innovate the way people consume and access clothes by demonstrating the benefits sustainable clothing and increasing awareness about the alternatives in the fashion industry 

 

Photographs do not belong to the student.

 

Educator Support: Kristine Do and Nicole Dimson RGD

 


 

Honourable Mentions:

 


 

Judges

Giulia Bonforte RGD, Senior Graphic Designer at Burrard Properties in Vancouver

Giulia was born and raised in Milan. in 2008 she started a collaborationwith the Italian fashion magazine Velvet – La Repubblica, while at the same time getting a BA in Graphic Design & Art Direction from Nuova Accademia di Belle Arti Milano.In 2009 and 2010, she lived in London (UK)) working for a photography agency called Clm. In 2012, she moved to Vancouver, getting her second degree at the Art Institute of Vancouver. She spends most of her time drawing, creating and experimenting with new forms of art.

 

 

Alan Chan RGD, Art director/Creative lead for the CBC 
An Art Director with over 15+ years of industry experience specializing in corporate identity, advertising, visual communication and design. I am ambitious and passionate about everything creative – especially typography, graphic design and branding for both new and existing brands. Currently based in Toronto, working as an Art director/Creative lead for the CBC (Canadian Broadcasting Corporation).
 
 
 

Edmund Lam, Executive Creative Director at Bleublancrouge in Montreal, QC

Edmund has 15 years of experience working with Montreal’s top creative 

agencies and fashion brands. Previously he headed up creative and strategy at fashion disruptors Frank And Oak and retail giant Browns. He cut his teeth early on at Sid Lee and CloudRaker, crafting experiences for the likes of Samsung, Cirque du Soleil, Air Transat, Stella Artois, Natrel, Neutrogena and the Toronto International Film Festival.

 

 

Grace Partridge, Director of Brand at Tuft and Paw in Vancouver, BC

Grace is a West Coast Brand and Creative Director who develops foundational strategies and visual identities for start-up brands in the lifestyle category. Bold solutions, bright colour and a sense of play are essential components of her work.

 

 


 

 

Zia Somjee, Co-Founder of ZAK in Vancouver, BC

Zia is one of the co-founders of ZAK – a boutique design studio specializing in visual identity development and building brands. With a mix of agency and freelance experience, Zia has seen the impact that design thinking can have over the course of a project, from pitch to final brand. In his role at ZAK, he bridges the gap between strategy and design, connecting the dots between project goals and creative solutions.

 

 

Tim Hoffpauir, Creative Director, Design at 123w in Vancouver, BC

Tim’s work spans an array of specializations—brand identity, packaging, advertising, publication design and information design. Tim has worked with a lot of great brands including Real Canadian Superstore, Sleeman Breweries, Athletic Canada, SFU, Canadian Pacific, Saputo, BC Hydro, Mustang Survival and Destination Canada.

 

 

Philip Mondor RGD, Partner, Studio Locale in Kitchener, ON
With more than 20 years of experience, Phil has an award-winning eye for design and innate ability to translate client directives into creative solutions winning a host of awards. He honed his craft at OCAD, guided by iconic Canadian designers, and then on to two agencies where he supported some of the largest Canadian companies alongside boutique brands. Phil, along with the Studio Locale team, continues to develop creative solutions for clients that deliver results with an unexpected flair. to create visual solutions that will have longevity, allowing for improved brand recognition and loyalty. 

 
 
David Taylor RGD, Creative Director, Art Director & Graphic Designer

David has been working in the industry for 20+ years, having originally been bitten by the creative bug at Queen’s University where he studied visual arts and art history. He has been fortunate to work for some of Canada’s top advertising and branding agencies, including TBWA/Toronto, Cossette, TAXI and Interbrand. His work on various major brands has been recognized by Cannes, Communications Arts, the National Advertising Awards, the Art Directors Club of Canada, Lotus, Coupe and Applied Arts, among others.

 
Lisa Toliver-Fox RGD, Graphic Designer & Multimedia Coordinator, City of St. Albert and Owner, Fox Design
With 25+ years of experience as both a sole proprietor and in-house designer, Lisa has worked with government, educational institutions, non-profit organizations, manufacturers, and businesses to create, promote and enhance brands. Lisa is part of the Communications team at the City of St. Albert and is responsible for the creation of impactful design for both internal departments and residents. Recently, Lisa developed a design system for communication collateral related to COVID-19. Lisa is passionate about working with great people to provide creative and appropriate communication solutions. Lisa graduated from the University of Alberta with a Bachelor of Fine Arts degree in Visual Communication Design.
 
 
Eduardo Trejos RGD, Senior Designer at Ove Brand Design in Toronto, ON 

Eduardo is a multi-disciplinary brand designer with a restless creative soul, and the business acumen and technical know-how to deliver on his vision. While his formal academic training is in advertising design, photography and animation, his creative interests and explorations have led him to build additional expertise in web design and video. Eduardo has worked with some of Canada’s most influential brands such as Canada Post, CBC The National, WestJet, OLG, Bank of Montreal, RBC, Canadian Cancer Society, and the University of Toronto.

 

Jacqueline Wong, Designer at q30 design in Toronto, ON

Whether engaged in branding, logo design, websites or annual reports, Jacqueline has a knack for finding the ideal visual expression for an idea. She has created smart, simple and beautiful designs for clients that include the Ontario Hospital Association, North York General Hospital, the Ontario Science Centre and Foresters Financial.