Haft2 Award for Colour Winner: Ellie Kim Student RGD

18/09/23
Winning Project: Brewed In Tune Series by Ellie Kim Student RGD, Wilson School of Design at Kwantlen Polytechnic University, Richmond, BC
Award sponsored by Haft2

Brewed In Tune Series
The Brewed In Tune Series is a beer mixer pack that caters to music and beer enthusiasts, celebrating the strong connection between the two. It utilizes bold, vibrant colours, retro graphics, and patterns reminiscent of the 70s, with each flavour drawing inspiration from a music genre, reflected in its colour combination. The packaging creates a multi-sensory experience, blending beer taste, visuals and music bringing people together.
Honourable Mentions:
- Tune Into Your Feels by Haley Greene Student RGD, Natalie Grakovski Student RGD and Mitch Lowes Student RGD, Humber College, Etobicoke, ON
- FoodShare by Gisoo Kang Student RGD, Seneca College, Toronto, ON
- Found: A guide to Self-Care by Jasmine Silang Student RGD, George Brown College, Toronto, ON
- VEGGIE Recipe Book by Alli Thompson Student RGD, Conestoga College, Kitchener, ON
- Unopened by Nicole Zohorsky Provisiona RGD, George Brown College, Toronto, ON
Judges:
- Yen Chu RGD, Creative Director & Graphic Designer, Freelance, Toronto, ON
- Shane Collier RGD, Associate Digital Art Director at Evolving Web, Montreal, QC
- Timothy Jones RGD, President & Creative Director at banfield.agency, Ottawa, ON
- Nanistya Martohardjono RGD, Chief Creative Officer at Haft2, Toronto, ON
- Lin Oosterhoff RGD, Associate Creative Director at Funday, Canmore, AB
- Caitlin Wharton RGD, Founder & Creative Director at Studio Millie, Portland, OR