The campaign was used in Shoppers Drug Mart stores to promote the RBC Shoppers Optimum card. It included POP and signage pieces and followed the new joint brand. It was well received by both partners.
Ash Kousa RGD
DUCA Financial Services Credit Union Ltd.
Design & Production Specialist
March 4, 2013
Other CapabilitiesBranding, Web
Client SpecialtyConsumer Goods, Financial Services, Professional Services, Retail
Languages CoveredEnglish, French
Interested in FreelanceYes
Contributions to RGD in 2018- DesignThinkers Master at DesignThinkers 2018 TO