The bi-annual collaboration between Unilever and Shoppers Drug Mart across 1,250 stores. It featured an in-store displayer, demonstrations at 85 locations, take-away brochures, shelf flags, online advertisements, a microsite updated weekly, and a sampling kit program.
Christina Whitfield RGD
Town of Milton
Graphic Designer
Member since
October 15, 2014
Toronto
ON
CA
Areas of Specialty
Corporate Communications, Print Promotion
Other Capabilities
Branding, Packaging, Photography, Web
Client Specialty
Consumer Goods, Government, Retail
Languages Covered
English, French
Interested in Freelance
Yes
Why am I an RGD?
RGD provides a lifeline to the design community when those late night coding sessions make me a little more introverted than I prefer. Design Thinkers and the Socials also offer a way to recharge creatively and reconnect with other designers leading our craft in new and exciting directions. I’m always inspired after a webinar, conference, or just the weekly RGD newsletter.
What is my most memorable RGD moment?
I was reviewing portfolios of emerging designers at the Creative Directions Conference, something my mentor inspired me to do. The morning session had just wrapped up and, while breaking for lunch, I actually bumped into my mentor for the first time in person. Our monthly sessions had occurred over Skype and had recently finished, so running into someone so influential in my current career direction was a true pleasure.