Collaborated with the Pantone Company and typographer Matthew Carter as part of the Museum of Modern Art Graphic Design team to develop the new customized Pantone MoMA Red and MoMA Gothic display and text weights font for the re-opening, inspired by the new building designed by Japanese architect Yoshio Taniguchi. Managed new brand identity (logo, colours, and typefaces) for all internal and external visual communications.
James Kuo RGD
July 30, 2009
Areas of SpecialtyBook Design, Branding, Typography
Other CapabilitiesBook Design, Branding, Corporate Communications, Information Design, Motion Graphics, Photography, Print Promotion, Publication, Signage/Wayfinding, Typography, Web
Client SpecialtyArts & Culture, Consumer Goods, Financial Services, Food, Government, Healthcare, Hospitality, Non-profit, Professional Services, Retail, Technology
Interested in FreelanceYes