Collaborated with the Pantone Company and typographer Matthew Carter as part of the Museum of Modern Art Graphic Design team to develop the new customized Pantone MoMA Red and MoMA Gothic display and text weights font for the re-opening, inspired by the new building designed by Japanese architect Yoshio Taniguchi. Managed new brand identity (logo, colours, and typefaces) for all internal and external visual communications.
James Kuo RGD
Studio Platform
Member since
July 30, 2009
Areas of Specialty
Art Direction, Branding, Typography
Other Capabilities
Book Design, Branding, Brand Strategy, Creative Direction, Corporate Communications, Design Education, Design Management, Editorial Design, Exhibit Design, Information Design, Motion Design, Photography, Print Production, Signage/Wayfinding, Typography, UI Design, UX Design, Web Design
Languages Covered
Interested in Freelance
Contributions to RGD
- Former member of Board of Directors
- Member of Certification Committee
- Mentor, Mentorship Program
- Design portfolio reviewer of student portfolios
- Mentor, Mentorship Program, Internship Edition