What does it mean for a pet food to be "Farm to bowl"? It means our furry family members enjoy Certified, Organic, Non-GMO, Sustainably Produced food, just like we seek out for the rest of our family. We GATHER you'll like it. // Scope: Discovery & Strategy, Brand Name, Packaging System, Complete Brand Identity, Point-of-Sale & Displays, Trade & Consumer Materials, Brand Standards
Matthew Clark RGD
Subplot Design Inc.
Founder & Creative Director
July 18, 2017
318 Homer Street
604 685 2990
Areas of SpecialtyBranding, Packaging, Print Promotion
Other CapabilitiesBook Design, Corporate Communications, Illustration, Publication
Client SpecialtyArts & Culture, Consumer Goods, Food, Healthcare, Hospitality, Professional Services, Retail
Company descriptionSubplot Design Inc. is a leading brand and packaging design firm that specializes in solving tough problems for demanding clients in highly competitive world markets. Clients who require critical thinking trust us to elevate their brands above the competition, with diligence and creativity that ensures success.
Based in Vancouver, BC, our partners are hands-on with every project; verbal & visual branding, corporate identity programs, packaging, 360 degree campaigns, video and of course, more.
Why am I an RGD?Friends of design are friends of mine :) Seriously, I love the work that RGD is doing to advance our profession in so many ways, from Creative Earners to Design Thinkers Conferences, from Future by Design webinars to the SoGood Design Awards. Supporting RGD through my membership and other help I can offer is good for all of us.
Why should you hire me?What is Creative Certainty™?
Neither an oxymoron nor a middle point between two extremes, Creative Certainty is smart, consumer-focused, business-asset “certainty” that is brought to life through inspiring, breakthrough “creativity”.
To put it another way, Creative Certainty is deductive, decisive, pragmatic, didactic, methodical, empirical, clear-eyed, fresh-faced, eyebrow-furrowing, poetic, alchemic, chimeric, grenade-throwing, mind-blowing, rule-breaking, breathtaking, kick-at-sacred-cows, maybe-not-what-you-expected-but-for-sure-what-you-need brand design.