Peter Gabany RGD
Limelight Advertising & Design
President | Creative Dir
May 1, 1996
32 John Street
905 885 9895
Areas of SpecialtyCorporate Communications, Signage/Wayfinding
Other CapabilitiesBranding, Corporate Communications, Digital Marketing, Illustration, Information Design, Packaging, Photography, Print Promotion, Signage/Wayfinding, Typography, Web
Client SpecialtyArts & Culture, Consumer Goods, Food, Healthcare, Non-profit, Professional Services, Technology
Languages CoveredEnglish, French
Company descriptionOur clients–preferably upper tier management and business owners–come to us with real-world challenges. Their world is often governed by achieving goals. It is our approach that helps them realize outcomes, not bridled by rigid targets but a greater appreciation of what is possible through motivation, empowerment and the respectful ask.
Why am I an RGD?RGD ONTARIO, through membership, it's code of ethical practice, it's accreditation process, showcasing of Ontario designers has raised the bar for the graphic design industry. Practicing members have consequently left an indelible mark on Canada's ability to compete globally in the professional practice of design and through a consistent vision has drawn focus for its members Internationally.
What is my most memorable RGD moment?Oh so many. One of them has to be serving on the board, meeting Don Lapowich, Carmen von Richtoven and others.
Also, a meeting held in Entro's office where we enabled video conferencing which allowed for Emma McAllister (Nee Mark McAllister) to be part of our meetings. It is so common place today, but back then (2005ish).
Why am I a designer?Every day is a new challenge brought on by the very real needs of clients. These opportunities transcend a normal production day job and as a designer we can assist in helping our clients reach outcomes that they rarely consider. When we do that, it lights our fire.
Why should you hire me?Our client's are successful in the business of industry, manufacturing, transportation and logistics, health care and not-for-profit.
Your business goals become our communications directives. People have hired Limelight for 29 + years. Our reward for great work is the fact that our clients remain with us for years.
Where do I see myself in 5 years?This is nearly the end of 2017. Much has passed by from 31 years of business and 21 years of RGD membership. I wait patiently for design to evolve. With the focus of technology reaching it's best before date there is a hint that design is moving past the heavy “sans” era and good designers are looking at older traditions and bespoke is stealing the thunder—as it should— from imitation.
I would hope that I will follow this bespoke way as we always have from a communications POV. Enter the client… BUT one must continue to push the threshold of the client.