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Presented by Gerard Dolan RGD
Experience Mapping is a strategic exercise of identifying, capturing and communicating the interactions of multiple brand touch points over space and time.
Presented by Nir Eyal
Why do some products capture our attention, while others flop? What makes us engage with certain products out of habit? Is there a pattern underlying how technologies hook us?
Presented by Justine Clay
Stories have the power to move, inspire and make us feel understood. Stories build community and make us feel like we belong to something. When you use the power of stories in your design business, you help prospec...
- 25/08/2016Presented by Dave HolstonDesigners have long decried the lack of respect they receive in business circles. Much of this comes from perceptions about what designers actually do. Often regarded as decorators, designers have historically been under...
- 11/08/2016Presented by Laila ZichmanisArt can invoke “any” idea or emotion to have value to its beholder. Design must evoke “the right” idea and emotion to its beholder – which for a business is a customer or prospect. Design has to be strategically corre...
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