Any communications-based project where a not-for-profit and/or charity is the client.
Any communications-based project where a for-profit company is the client, either where the client has a social mission built into their business model or where a business-driven client develops or funds an initiative for social good.
Any communications-based project where a government department, governmental agency or crown corporation is the client and the project is an initiative for social good.
Any communications-based project where an educational institution is the client and where the messages being communicated promote the spread of knowledge OR the project addresses a societal challenge within the educational environment.
Any communications-based project initiated by a professional or student designer to raise awareness of a cause or issue that they feel strongly about or where they have developed a possible solution or remedy to a societal challenge.
* The design team/designer may work internally to the client, whether it be not-for-profit, for-profit or governmental, or externally as a consultant.