To further Loblaw’s position as a Health & Wellness destination, this campaign promotes quality and assortment of ‘better for you’ food and helps overcome the combination of nutrition vs taste, convenience and price. This Project has ran for 2 years so far. It includes in-store signage, printed materials, and digital pieces.
Jerica Raymond Provisional RGD (Junior/Intermediate Designer)
Cushman & Wakefield Waterloo Region
Team Marketing Coordinator & Graphic Designer
February 6, 2018
Areas of SpecialtyDigital Marketing, Print Promotion, Typography
Other CapabilitiesBook Design, Branding, Digital Marketing, Information Design, Print Promotion, Publication, Signage/Wayfinding, Typography, Web
Why am I a designer?My ambition is to design with a purpose that is both ethical and useful. As a Provisional Registered Graphic Designer, I strive to push creative limits and face challenges head on. With several years of marketing experience, I have evolved design to match industry standards as well as create new design to help the customer better communicate their message. From visual identity creation to layout design, I have experience in a variety of graphic design categories that touch both print and digital worlds. Through curiosity and the ambition to constantly improve, I like to find innovative solutions to continue exploring new design.
Contributions to RGD in 2018- Featured Member in December