A strategic re-brand—identity, messaging, PowerPoint templates, website and marketing materials—that not only communicates technical expertise but celebrates the multi-faceted and diverse approaches needed for renewable energy land acquisition and project management.
Paul Wilcken RGD
March 25, 2022
Areas of SpecialtyBranding, Brand Strategy, Typography
Other CapabilitiesCreative Direction, Strategy, Systems Design
Company descriptionHumanfolk Studios applies design thinking to business development, growth and problem solving. It is through human-centered design and results-driven systems, that we lead clients to their next steps; in their businesses and their lives.
Why am I an RGD?I am an RGD, in order to bring alignment and structure to what is important to me as a designer, and share that, with others in my community who create, dream and live in the world.
What is my most memorable RGD moment?My most memorable moments, are being a green-horn OCAD student, volunteering in the small RGD studio and being trusted to support and contribute through my design work, and my time as a volunteer at events. Being welcomed into the community.
Why am I a designer?To support humans in the development of their lives and their businesses - to access new opportunities and uncover possibilities. Basically, tackle what we know, and uncover the unknown.
Why should you hire me?My method of design is human-centered (empathy first) and results driven (actions and measureable results in reality). Anything becomes possible.
Where do I see myself in 5 years?In five years, my business Humanfolk Studios will be a million dollar business that is self sufficient. I will be leading in my communities around me, surrounded by leaders and experts who lift me up to be better. This will afford me the space to create a family, travel and design - beyond my dreams.