Case Study by Derwyn Goodall RGD
To gain a foothold in the UK and Chinese markets, leading North American knitwear supplier Cobmex Apparel Inc. required a brand overhaul to help communicate their superior quality through visual branding and strat...
- 17/09/2019
By Robin Honey RGD, Brand Consultant
Rebranding can be more difficult than starting from scratch. Many older brands designed in the analog world can’t convert to digital, so companies have to move beyond their limited legacy assets. As well, social...
Case Study by Kathleen Scott RGD, Bruce Power
To address communication challenges, the in-house design team at Bruce Power took a proactive approach to creating and implementing new brand standards, improving consistency and overall effectiveness...
- 07/08/2019
Dzung Tran RGD, Freelance Designer & Branding Consultant, shares a list of 5 successful brand guidelines to look out for. 
Case Study by Lionel Lobo RGD, Founder and Lead Designer, Punch
Hi-Care was looking to change customers' perception of their company from primarily pest control towards that of 'hygiene services provider' and showcase new product offerings. Punc...
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