Adding colour won’t make a bad logo better, and while bitmaps with fancy gradients may look great on a screen, they can look terrible on a 3 foot by 8 foot banner. Vectors rule! (from left to right, top to bottom) ALDI Design, named after partners Alex Loshak (graphic design and photography) and Diane Johnson (editor and transcriber); Charles Conway (computer consultant); Quadrant Software; filmbrockville; Ottawa Children’s Choir; and Wayne Nichol (music promoter).
Alex Loshak RGD
Areas of SpecialtyBranding
Interested in FreelanceYes
Company descriptionFor more than twenty years, ALDI Design has created and produced material for conferences, trade shows and athletic events.
Impossible deadlines are met with intelligent design (not the evolutionary kind); old-fashioned client service; and a healthy dose of good humour.
Why am I an RGD?Strength in numbers for advocacy; useful resources; and you can never have enough letters after your name.
What is my most memorable RGD moment?Being asked to become a Featured RGD and the panic it caused.
Why am I a designer?A profession that requires liking words and loving photography? Why wouldn’t I be a designer?
Why should you hire me?You need it sooner than you thought did.