DOMTAR AWARD: Herschel Supply Company 2016 Season 3 Studio Collection Catalogue
The Herschel Supply Studio Collection for Fall 2016 was presented as a two-tier product offering, united water-resistant polycoat and tarpaulin materials with premium finishes for a refined aesthetic. 



Graphic Designer: Kira Campbell

Art Directors: Kira Campbell, Sung Lee

Creative Director: Jamie Cormack

Photography: Stephen Wilde

Editor: Frank Daniello


The challenge was to elevate this contemporary product offering within a publication that functioned as a catalogue and workbook for global distribution partners, and as a product education tool for the sales team. Tokyo’s thrilling urban landscape was the photographic backdrop for the Fall 2016 Studio lookbook. As a contrast measure, a minimal graphic design treatment was implemented to balance the city’s exciting chaos while communicating the clean structure of the Studio Collection. The result was 128-pages of progressive lifestyle images and bold, consistent typography that supports concise product information pages. Over 2,000 copies were printed and distributed internationally.



In-House Design Awards 2017