Gift the Code Hackathon Identity System by Capital One
Gift the Code Hackathon Identity System
12/11/18

This event was created to use digital for good to help charities and make the world a kinder place.

Credits

Client: Capital One

Creative Directors: Michael MacVicar, Stephanie Forest DGA

Art Director: Christine Waite RGD

Designer: Rekha Patel

Video Designer & Illustrator: Warren Nowosad

Copywriter: Lauren Bride

Editor: Adriana Sgromo

UX Designer: TJ Sivagurunathan

 

Description

This event was created to use digital for good to help charities and make the world a kinder place. It brings together the local tech community for 48 hours to create functional, usable tech solutions to elevate charities.

 

Judge's Comments

This design speaks to the power of convening a community to deliver social impact. The design is driven by tech, engages participants through fun team identities and embraces the causes of the individual charities. The visual system works across virtual and physical touch-points.

- Anne Donohoe