YW Calgary wanted to celebrate the contributions of 150 Calgary women from the past 150 years in celebration of Canada’s birthday.
Client: YW Calgary
Creative Director: Rita Sasges
Designers: Kerry Neale, Sabrina Diehl, Tamia Clouthier
Illustrators: William McKeowan, Lauren Tamaki, Sabrina Diehl, Tamia Clouthier
Writers: Russ Peters, YW Calgary
Researchers: Deanna Holt and Rodney Muir
Project Manager: Johanna Davies
YW Calgary wanted to celebrate the contributions of 150 Calgary women from the past 150 years in celebration of Canada’s birthday. The solution captures the voices and stories of the women on 65 cardboard boxes. Archival photography, short and long stories, highlighted achievements, quotes and statistics educate and inform on the diverse contributions of the 150 women. The exhibit can be assembled in a different way each time it’s installed, mirroring the creative ways the women helped to build the community and highlighting their individuality. The audience is invited to rework the boxes.