Check out work from Generator, Kevin Moran RGD, Lindsay Smail RGD, Projektor and Zulu Alpha Kilo
For the launch of SingleCut Beersmiths in Japan, we developed the BIG IN JAPAN IPA – the beer that brings music to your ears. Four unique labels hid visual clues within QR codes for songs for that were literally big in Japan. Scanning the codes led consumers to the actual tracks on Spotify.
This new fintech firm understands gut reactions are detrimental to our finances. Their name reflects “smart-beta” technology – and is a rallying cry. The logo’s sine wave contrasts against hand-drawn imagery created by Nathalie Dion – together demonstrating how SmartBe’s emotional intelligence, combined with proprietary algorithms, works best for long-term financial health.
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