Scooter Design Inc. created a video to help promote the sale of products created by Rethink Breast Cancer and to change the perception of sick people and how they want to be treated.
Credits
Creative Director: Nathalie Cusson
Script: Nathalie Cusson, Lg2, Toronto
Director Of Photography: Martin Bouchard
Assistant To DOP: Alexandre Michaud
Prop Stylist: Nathalie Cusson
Editor: Yan Desjardins
Colour Correction: Nicolas Fournier
Visual Effects Designer: David Décoste
Voice: Taylor Tower
Original Music, Sound Design / Mixing: Matthieu Nantel
Package Design: Lg2
Rethink Breast Cancer created a series of products including water bottles, scarves, candies with tongue-in-cheek advice related to thoughts and feelings one may experience when dealing with Breast Cancer. Scooter Design Inc. created a video to help promote the sale of these products and to change the perception of sick people and how they want to be treated. As a result of the video, the Give-A-Care line sold out; profits were used to create more educational material.
