Regenerative Design, Carbon Negative Materials and the Power of Seaweed
What if plastic, one of the basic building blocks of modern society, was transformed into a regenerative, guilt-free material? In this talk, Sway
co-founder and CEO Julia Marsh will share how her company is helping make that future possible through the power of seaweed. We'll also explore a variety of regenerative, bio-
based, and carbon-negative materials emerging in the industry, barriers to scale and the role designers play in building systems that inherently restore and replenish life.
About Julia Marsh
Julia is a multidisciplinary designer whose work encourages empathy and environmental stewardship. She is co-founder and CEO of Sway, a design-driven materials lab harnessing the power of seaweed to replace harmful plastics. Julia's background includes over a decade in brand and mission-driven design, working with consumer packaged goods companies, technology startups, and design studios to build meaningful storytelling and packaging experiences. Sway was born from a lifetime affection for nature, and the belief that designers can create practical solutions for the planet’s greatest problems. She holds an MFA in Design from the School of Visual Arts in New York, where her work earned her the Paula Rhodes Award for Exceptional Achievement in Design.
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